Monday, May 19, 2008

Ciara "Will Not Lose"


Me, not being a big fan of urban clothes, still seemed attracted to RocaWear's new ad campaign "I Will Not Lose". Their recent ad features artist Ciara. I am still not too fond of RocaWear and their merchandise but I do like how they wanted to inspire their buyers by having Ciara do an interview basically telling the inspirational story about how she overcame the many hardships to get to the superstar stardom that she is at now. In the interview and on one of her pictures used in the print ads she says "Every struggle I had was necessary because it made me a better person." Ain't that the truth for us all! If you haven't seen the video yet I'll be nice and leave it here. You're welcome! :)




-Christopher Nic.

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